A woman in a flowing yellow dress standing in a garden with green grass, tall leafy bushes, and flowering plants.

Dear Client,

Black and white drawing of two children, a girl and a boy, each holding a puppy, with a dog house and trees in the background.

At The Tag, our vision is rooted in a deep love for fashion and an even deeper belief: that beautiful pieces should be accessible to everyone.

We understand the thrill of wearing something truly beautiful — the confidence it brings, the statement it makes. That’s why we’ve created a way for you to experience luxury without the limitations of ownership. Whether it’s for a special occasion or simply to celebrate yourself, our curated collection is here to elevate your moment.

We’re so glad you’re here,

Founder, director & Gown Curator

Our Story

The Tag was established by Debbie Schleider, whose eye for fashion and love for designer gowns inspired its inception. Recognizing that many of her exquisite pieces remained tucked away, rarely worn, she envisioned a solution: a curated platform where exceptional dresses could be reintroduced, shared, and experienced anew. Today, she runs The Tag from her London home, managing everything from personal fittings to gown curation.